{"id":19935,"date":"2021-08-16T09:55:08","date_gmt":"2021-08-16T14:55:08","guid":{"rendered":"https:\/\/saluddigital.com\/?p=19935"},"modified":"2025-10-21T12:18:33","modified_gmt":"2025-10-21T18:18:33","slug":"la-oms-y-facebook-colaboran-para-mejorar-el-acceso-a-la-informacion-sobre-covid-19-en-comunidades-vulnerables","status":"publish","type":"post","link":"https:\/\/saluddigital.com\/en\/comunidades-conectadas\/la-oms-y-facebook-colaboran-para-mejorar-el-acceso-a-la-informacion-sobre-covid-19-en-comunidades-vulnerables\/","title":{"rendered":"WHO and Facebook collaborate to improve access to information about COVID-19 in vulnerable communities"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"19935\" class=\"elementor elementor-19935\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-271ef3fd elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"271ef3fd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-559f2b53\" data-id=\"559f2b53\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29287dd5 elementor-widget elementor-widget-heading\" data-id=\"29287dd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The World Health Organization (WHO) is working with Facebook and Praekelt.org so that information about COVID-19 achieves a greater reach in the most vulnerable and needy populations and communities in the world.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-350fdaec elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"350fdaec\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7929f4b6\" data-id=\"7929f4b6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52bb4e3c elementor-widget elementor-widget-text-editor\" data-id=\"52bb4e3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Despite the fact that more than 85% of the world&#039;s population lives in areas where there is coverage for mobile phones, not all the population has the necessary resources to acquire a telephone. During the COVID-19 pandemic, the internet has been the primary means of disseminating official information and staying connected in times of social distancing.<\/p><p>Faced with this situation, the WHO has implemented various communication and connectivity strategies, so that more people have access to reliable information about the pandemic. Through collaboration with Praekelt and Facebook, the WHO seeks to expand access to potentially life-saving information about COVID-19 in more than 55 countries through two Facebook Connectivity projects: <strong><em>Discover and Free Basics<\/em><\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-628689dc elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"628689dc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5c4f00d7\" data-id=\"5c4f00d7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46bbfb5d elementor-widget elementor-widget-image\" data-id=\"46bbfb5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"630\" src=\"https:\/\/saluddigital.com\/wp-content\/uploads\/2021\/08\/08-21-21.jpg\" class=\"attachment-full size-full wp-image-19940\" alt=\"\" srcset=\"https:\/\/saluddigital.com\/wp-content\/uploads\/2021\/08\/08-21-21.jpg 1200w, https:\/\/saluddigital.com\/wp-content\/uploads\/2021\/08\/08-21-21-660x347.jpg 660w, https:\/\/saluddigital.com\/wp-content\/uploads\/2021\/08\/08-21-21-840x441.jpg 840w, https:\/\/saluddigital.com\/wp-content\/uploads\/2021\/08\/08-21-21-768x403.jpg 768w, https:\/\/saluddigital.com\/wp-content\/uploads\/2021\/08\/08-21-21-18x9.jpg 18w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-47b9faaa\" data-id=\"47b9faaa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34b6861c elementor-widget elementor-widget-text-editor\" data-id=\"34b6861c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Discover is a web and mobile application for Android, which allows you to browse any site on the internet using free mobile data through a daily balance. Facebook has brought Discover to several countries. Free Basics, on the other hand, provides users with access to basic services such as medical and health information, job sites, internet communication tools, educational resources, official information from local governments, all without mobile data charges. .<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-70a48967 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"70a48967\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-296f3e87\" data-id=\"296f3e87\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3142a6cd elementor-widget elementor-widget-text-editor\" data-id=\"3142a6cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201cWe are very excited to build on our successful partnership with the WHO, Facebook and WhatsApp to ensure that anyone with a mobile phone has access to quality COVID-19 information from a trusted source like the WHO,\u201d said Gustav Praekelt, founder of WHO. Praekelt.org.<\/p><p>Likewise, Andrew Pattison, Manager of Digital Solutions at WHO explained the following: \u201cThis exciting partnership not only helps us ensure that the world&#039;s most vulnerable have access to life-saving public health information, but also furthers the democratization of the knowledge throughout the world.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-41a1d91a elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"41a1d91a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-526a54cb\" data-id=\"526a54cb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-361a0898 elementor-widget elementor-widget-toggle\" data-id=\"361a0898\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-9071\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-9071\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\"> BIBLIOGRAPHY<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-9071\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-9071\"><p><strong>WHO <\/strong><\/p><p><a href=\"https:\/\/www.who.int\/news\/item\/11-08-2021-who-facebook-and-praekelt.org-provide-critical-mobile-access-to-covid-19-information-for-vulnerable-communities\">https:\/\/www.who.int\/news\/item\/11-08-2021-who-facebook-and-praekelt.org-provide-critical-mobile-access-to-covid-19-information-for-vulnerable-communities<\/a><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>La Organizaci\u00f3n Mundial de la Salud (OMS) se encuentra trabajando con Facebook y Praekelt.org, para que la informaci\u00f3n sobre COVID-19 logre un mayor alcance en las poblaciones y comunidades m\u00e1s vulnerables y necesitadas del mundo. A pesar de que m\u00e1s del 85% de la poblaci\u00f3n mundial vive en zonas donde hay cobertura para tel\u00e9fonos m\u00f3viles, no toda la poblaci\u00f3n cuenta con los recursos necesarios para adquirir un tel\u00e9fono. Durante la pandemia de COVID-19, el internet ha sido el medio principal para la difusi\u00f3n de informaci\u00f3n oficial y para mantenerse comunicado en tiempos de distanciamiento social. Ante dicha situaci\u00f3n la OMS ha implementado diversas estrategias de comunicaci\u00f3n y conectividad, para que m\u00e1s personas tengan acceso a informaci\u00f3n confiable sobre la pandemia. A trav\u00e9s de la colaboraci\u00f3n con Praekelt y Facebook, la OMS, busca expandir el acceso a la informaci\u00f3n sobre COVID-19 que podr\u00eda salvar vidas, en m\u00e1s de 55 pa\u00edses mediante dos proyectos de Facebook Connectivity: Discover y Free Basics. Discover es una aplicaci\u00f3n web y m\u00f3vil para Android, que permite navegar por cualquier sitio en internet mediante el uso gratuito de datos m\u00f3viles a trav\u00e9s de un saldo diario. Facebook ha llevado Discover a diversos pa\u00edses. Por otra parte, Free Basics, brinda acceso a los usuarios a servicios b\u00e1sicos como informaci\u00f3n m\u00e9dica y de salud, sitios de trabajo, herramientas para comunicaci\u00f3n por internet, recursos educativos, informaci\u00f3n oficial de gobiernos locales, todo esto sin cargos por uso de datos m\u00f3viles. &#8220;Estamos muy emocionados de aprovechar nuestra exitosa asociaci\u00f3n con la OMS, Facebook y WhatsApp para garantizar que cualquier persona con un tel\u00e9fono m\u00f3vil tenga acceso a informaci\u00f3n sobre COVID-19 de calidad de una fuente confiable como la OMS&#8221;, dijo Gustav Praekelt, fundador de Praekelt.org. Asimismo, Andrew Pattison, Gerente de Soluciones Digitales de la OMS explic\u00f3 lo siguiente: \u201cEsta emocionante asociaci\u00f3n no solo nos ayuda a garantizar que los m\u00e1s vulnerables del mundo tengan acceso a informaci\u00f3n de salud p\u00fablica que salve vidas, sino que tambi\u00e9n fomenta la democratizaci\u00f3n del conocimiento en todo el mundo\u201d. BIBLIOGRAF\u00cdA OMS https:\/\/www.who.int\/news\/item\/11-08-2021-who-facebook-and-praekelt.org-provide-critical-mobile-access-to-covid-19-information-for-vulnerable-communities<\/p>","protected":false},"author":1,"featured_media":19940,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3395,154,160,3394],"tags":[145],"class_list":["post-19935","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apps-moviles-e-internet-de-las-cosas","category-comunidades-conectadas","category-noticias","category-redes-sociales","tag-noticias"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/posts\/19935","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/comments?post=19935"}],"version-history":[{"count":0,"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/posts\/19935\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/media\/19940"}],"wp:attachment":[{"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/media?parent=19935"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/categories?post=19935"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saluddigital.com\/en\/wp-json\/wp\/v2\/tags?post=19935"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}